Incentive Compensation Design
Plan design, quota setting and payout modeling that align field behavior to brand priorities.
Incentive compensation is the single strongest lever for shaping field behavior — and the easiest to get wrong. We design plans, set quotas, and model payouts against realistic scenarios so incentives reliably point toward the outcomes your brands need, not just what is easiest to measure.
Our Approach
- 1
Audit current plan mechanics against brand strategy and field feedback.
- 2
Design plan structures — measures, weighting, curves and caps — and stress-test them.
- 3
Set defensible, data-driven quotas at the territory level.
- 4
Model payout distributions before launch, then govern the plan through the year.
What You Get
- Incentive payouts that track directly to the behaviors you want to reward.
- Fewer quota disputes and appeals.
- A governance cadence that catches plan drift before it compounds.
Related Capabilities
Sales Force Effectiveness
End-to-end diagnostics and redesign of field operations so every rep, manager and territory is set up to deliver.
Forecasting & Demand Planning
Statistical and AI-driven demand models spanning launch through maturity.
Sales Force Sizing & Structure
Right-size field teams and design territory structures using workload and opportunity data.